Pamela Poole

life as a lipstick geek

Brought to you by the letters “E” and “S”

I’m not wild about list posts. Apparently I’m the only one, because I’ve never heard anybody else complain about them, and blogs great and small are overflowing with “ten ways to [whatever]” posts. They’re generally quite popular, too.

Frankly, I think they’re a symptom of laziness on the part of writers and readers alike. But I do have to admit that with all the info we have to process these days, they’re sometimes better than nothing. It’s true that, as Umberto Eco (who loves lists, BTW, and is no slouch) says, they “make infinity comprehensible.” I guess people can always dig deeper into a subject if they want something they can sink their teeth into. I wonder how many do.

Anyway, you gotta do what you gotta do, and I’ve been known to write a list post or two in my day. In fact, the last two I wrote for Web Worker Daily were just that: 5 Japanese words that start with S, and 3 words uttered by Mel Gibson that start with E (and might help you get a content strategy, which you should do).

Filed under: language, tech writing, web trends , , , , , ,

Got the startup blues?

peptalk

Every startup founder dreams of changing the world and/or striking it rich. And everything Internet-related seems to happen so fast that you can be easily fooled into believing that your startup has to be an overnight sensation in order to be considered worthwhile. It does work that way for some people. But most of us have to work really hard for a long time, during which we suffer deeply from user envy. I mean, Facebook gets over half a million new users a day! Nothing like somebody else’s huge stats to make you feel horribly inadequate…

We all have days when we get demoralized and depressed and consider giving it all up for a day job.

If you’re suffering from the startup blues, here’s some good medicine for you that’ll put an end to your user envy…

Read the rest of this entry »

Filed under: web life , ,

When you run away and join the circus…

Or when you’re a freelancer wearing lots of hats and you’re trying to launch a startup too, you get to be good at that 21st-century sport, extreme juggling.

This is a day in my life. Read about how I deal with it on Web Worker Daily and CNNMoney.com/Fortune.

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Filed under: web life ,

No more ugly puppy

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I would have thought it impossible to make an animated puppy dog that was not adorable if I weren’t a Windows user. I’m referring to the cartoon dog that’s supposed to keep you entertained while you search your hard drive using Windows Explorer… Anyway, I looked at that not-cute puppy, and suffered the agonizingly slow and inadequate Explorer search function for way too long. Don’t even get me started on searching in Outlook… If you’re still watching the puppy, I can help. Read the rest of this entry »

Filed under: apps , ,

Personal branding: be a bakery

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I was at the E-reputation barcamp held at La Cantine yesterday, where I  attended a session on personal branding given by Fadhila Brahimi. In Fadhila’s session, I was primarily interested in the questions, hopes and fears of the other attendees, so that I could address them in future talks and posts about online identity and personal branding myself. Read the rest of this entry »

Filed under: tech events, web life, web trends , , ,

Twitter: one size does not fit all

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You must get separate personal and business Twitter accounts. Stop being lazy and do it now. Stan Berteloot, Marketing Director at KDS, gave the same bit of advice during his talk, “Follow Me on Twitter” at the STC France annual conference, where I gave a keynote address recently. Read the rest of this entry »

Filed under: apps, social media, tech events, web life, web trends , , , , , ,

Champagne and tech writing

stcmanual2

I like teaching and public speaking because I love opportunities to share things that I find exciting.  I gave my latest talk, The Sum of Your Parts: The Importance of Online Identity, as a keynote address at the annual conference of the Society for Technical Communication – France. Read the rest of this entry »

Filed under: social media, tech events, tech writing, web life , , ,

The end of the free love fest

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Web 2.0 was all about social and free, kind of like the Haight in the 60s. We tossed our inhibitions to the wind and let it all hang out. Alas, groovy people, the pendulum is swinging, as it inevitably must do. A sure sign: I had to pay WordPress money to change the CSS of this blog. Read the rest of this entry »

Filed under: social media, web trends , ,

Got guru?

Thinking of freelancing? You can read my post about the importance of having mentors before striking out on your own. On Web Worker Daily and Salon.com.

Filed under: Uncategorized , ,

Your startup’s called…what?

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What’s in a name? That which we call a rose by any other name would smell as sweet, right? Maybe not so much on the Web, where our olfactory senses don’t do us much good. Read the rest of this entry »

Filed under: language, tech events , , , ,

Girl in the locker room

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I went to LeWeb ’08 in Paris in December and spent most of my time talking to people about their startup projects, approaching clusters of (mostly) young (mostly) guys (tough job, but somebody’s gotta do it) who tended to be huddled in groups of three and four. Read the rest of this entry »

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