Browsing All posts tagged under »personal branding«

Online calling cards

January 12, 2011

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I actually own a sterling silver calling card tray, an essential Victorian accessory. It belonged to my great-grandmother, who was born in 1894. The whole time I was growing up, it sat on a table in our entryway, despite the fact that calling cards were by then already a thing of the distant past. We do […]

Brought to you by the letters “E” and “S”

February 16, 2010

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I’m not wild about list posts. Apparently I’m the only one, because I’ve never heard anybody else complain about them, and blogs great and small are overflowing with “ten ways to [whatever]” posts. They’re generally quite popular, too. Frankly, I think they’re a symptom of laziness on the part of writers and readers alike. But I […]

What just happened?

November 7, 2009

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I rarely try out a new site without being highly conscious of my own user experience. That’s what happens when you’ve been in startup Lala Land for a few years, write for a tech blog, and are married to a UI design expert. Read my post Online seduction on frogblog, about being a conscious user […]

What does the Web say about you?

August 29, 2009

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Everybody seems to have at least two cents to contribute to the apparently endless discussion of online identity (or personal branding, or e-reputation, or whatever you want to call it). I have plenty to say about it too; I even give talks on the topic. And since personal branding was the theme on Web Worker […]

Personal branding: be a bakery

April 5, 2009

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I was at the E-reputation barcamp held at La Cantine yesterday, where I  attended a session on personal branding given by Fadhila Brahimi. In Fadhila’s session, I was primarily interested in the questions, hopes and fears of the other attendees, so that I could address them in future talks and posts about online identity and […]

Twitter: one size does not fit all

March 31, 2009

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You must get separate personal and business Twitter accounts. Stop being lazy and do it now. Stan Berteloot, Marketing Director at KDS, gave the same bit of advice during his talk, “Follow Me on Twitter” at the STC France annual conference, where I gave a keynote address recently. This is what’s happening: Francophilia, my startup, […]

Champagne and tech writing

March 24, 2009

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I like teaching and public speaking because I love opportunities to share things that I find exciting.  I gave my latest talk, The Sum of Your Parts: The Importance of Online Identity, as a keynote address at the annual conference of the Society for Technical Communication – France. The theme of the conference was Connecting […]