Do you have a content strategy for your own social media presence? If you’re a professional, you probably should. Too many small business/startup blogs and Twitter feeds are too inwardly focused, all about features and updates or the founder’s views and activities.
I give some tips for getting a plan and making your content valuable in my Web Worker Daily article Taking Content Strategy Personally.
Don’t know what content strategy is? Find out in Paris next April at Content Strategy Forum 2010, “for anyone who develops, manages, or delivers content within their own organization or for their clients: user experience designers, information architects, business analysts, technical writers, web project managers, documentation managers, translators, web marketers, practicing content strategists, and those looking to break into the ﬁeld.”